Mama Shelter, a global collection of authentic hotels, is bringing its joyous hospitality and accessible style to Bahrain with a new hotel, restaurant, and sea view rooftop pool, set to open in 2020 in the capital city of Manama.
This milestone agreement was signed between hotel group Accor and GFH Financial Group (GFH), to manage the kingdom’s first Mama Shelter brand.
As part of GFH’s commitment to expanding the kingdom’s lifestyle and tourism sector, Mama Shelter Bahrain will command an exceptional waterfront location at GFH’s Harbour Row development within the $1.5 billion Bahrain Financial Harbour project, one of the kingdom’s most prominent mixed-use projects located within the heart of Manama.
Mama Shelter Bahrain has all the chicness of a boutique hotel and the affordable ease and openness of a home that we’ve all dreamed of. In keeping with the brand’s playful philosophy, it interprets the spirit of its location through the design, while offering guests a well-priced option from which to explore the city.
Mama Shelter Bahrain will house 160 rooms with an emphasis on comfort and simplicity and will feature king size beds, plush bedding alongside cutting-edge design elements by Mama’s Design Studio, led by Benjamin El Doghaïli. Each room comes complete with complimentary films and wi-fi as well as a selection of products from the Mama Skin range of organic amenities, designed in partnership with French skincare brand Absolution and available to purchase in the Mama Shop.
Serge, Benjamin and Jérémie Trigano, co-founders of Mama Shelter recently visited the island.
Chairman Serge said: “When we visited Bahrain for the first time, we found men and women who were open to the cultures of other people and who were tremendously excited at the prospect of welcoming the Mama experience to the city.”
Mama’s CEO Jérémie added: “We also discovered a beautiful site in the city of Manama on the banks of the Arabian Gulf and a modern, forward-thinking partner, GFH properties, brought to us by the Accor team. The chemistry was there and we, therefore, decided to bring the Mama magic to the country, with the hope of opening in 2020."
Making its home in the prime waterfront area, Mama Shelter Bahrain enjoys unobstructed views of the harbour and is set to become the place to gather, meet friends and make new ones in the financial and diplomatic district.
“Mama Shelter Bahrain is the first Mama hotel which will face the sea. The design has been thought out in two ways. Firstly, the relationship with the sea as it is a waterfront hotel. The second is to propose a lifestyle experience which refers to the nomadic aesthetic and the hospitality from the inner part of the region. Just like a chic camp that just stopped in front of the sea to play table football and dance with our artists,” explained Benjamin El Doghaïli, head of Mama’s Design Studio.
“Our partnership with GFH continues to flourish with the signing of Mama Shelter Bahrain as well the debut of the Raffles brand, which was announced earlier in the month,” said Mark Willis, CEO Accor Middle East & Africa. “Accor believes that Mama Shelter marks a definitive first in lifestyle hotels in Manama and has the potential to be a global showcase for this dynamic brand.”
Hisham Al Rayes, CEO GFH Financial Group, said: “Our projects continue to move from strength to strength with the partnerships we are forging with world-leading hotel and lifestyle brands. We’re extremely pleased with this partnership with Accor and the value proposition it creates not only at Harbour Row but for Bahrain, where GFH continues our focus on supporting development goals in the lifestyle and tourism sector, which is set for continued expansion. Debuting a Mama Shelter branded hotel in Bahrain crystalises our commitment to introducing cutting edge brands that resonate with both local residents and the community at-large as well as appealing to the needs and helping to attract an even greater number of regional and international travellers to Bahrain.” - TradeArabia News Service
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